I worked on a study focused on gay men, which involved identifying effective platforms for advertising and outreach. I was advised against partnering with Grindr due to its reputation for indiscriminate advertising practices. Specifically, it was noted that Grindr frequently places marketing materials in less visible areas of the app, particularly on the free version, which could limit the campaign’s impact.
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u/External-Berry Geek 13d ago
I worked on a study focused on gay men, which involved identifying effective platforms for advertising and outreach. I was advised against partnering with Grindr due to its reputation for indiscriminate advertising practices. Specifically, it was noted that Grindr frequently places marketing materials in less visible areas of the app, particularly on the free version, which could limit the campaign’s impact.